On Brand With Nick Westergard

Hosted ByNick Westergard

On Brand helps organizations and individuals tell stronger stories and build better brands. Each week host Nick Westergaard, author of Brand Now and Get Scrappy, interviews marketing and communication thought leaders or those working for innovative brands like Adobe, Ben & Jerry’s, Maker’s Mark, the Minnesota Vikings, The Onion, Salesforce, and Whole Foods. For show notes and more, please visit http://onbrandpodcast.com.

Scaling Brand Experience with Robert Felder

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Robert Felder is the founder of Bearbottom Clothing, a one-for-one clothing manufacturer. Felder is an expert in DTC, growth, social entrepreneurship, and, of course, brand building. We discussed all of this and more this week on the On Brand podcast.

About Robert Felder

Robert Felder founded Bearbottom Clothing in 2012, launching it in 2014, after visiting Bangladesh as a high school student. Felder saw firsthand the need for quality jobs and basic necessities like clothing within the community. Felder returned home with the mission to make an impact on the people of Bangladesh, and Bearbottom Clothing was born. As one of the largest apparel manufacturers in the world, Felder could provide jobs while donating back to the community through the one-for-one business model. Since then, Bearbottom has expanded not only its clothing line but also its impact on the people and communities they work with.

Felder is an expert in DTC/E-commerce supply chain, product development, fulfillment/warehousing, social entrepreneurship, bootstrapped business growth, international partnerships, and team-building. Bearbottom has been featured in Forbes, Business Insider, and Reader’s Digest.

Links from the Show

What brand has made Robert smile recently? “We’re gonna be making some graphic tees in 2024 so I’ve been shopping a lot of brands,” Robert shared. “One I love is a company called Takeout Order.”

Connect with Robert on LinkedIn and learn more on the Bearbottom Clothing website.

 

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Until next week, I’ll see you on the Internet!

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