In this episode, Kerry Barrett discusses the importance of on-camera delivery and media training for both marketing and sales purposes. She emphasizes the significance of camera presence on social media platforms, as well as the use of long-form live videos in webinars, podcasts, and masterclasses. Kerry highlights the alarming statistic that 63% of people leave webinars, even if they’ve paid for them, due to the host being boring. She stresses the need for effective presentation skills on camera and mentions that logistical aspects such as lighting, audio, and setting up the shot can be easily fixed once you know how.

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Places to follow up with Kerry:

Twitter: @IAmKerryBarrett

LinkedIn: Kerry Barrett

YouTube: Kerry Barrett

Work with me: http://www.kerrybarrett.com

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