Own It

Hosted ByChristy Hiler

We’re buying out of the ad industry boys’ club. Hosted by Cornett owner Christy Hiler, Own It lifts up the stories of women and nonbinary ad agency owners: their challenges, their successes, and their goals for the industry. We’re aiming to start a movement—because you don’t have the power until you own it.

How Natalie Graeme and Lucy Jameson of Uncommon London, Own It

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On this week’s episode of OWN IT, we’re talking to Natalie Graeme and Lucy Jameson of Uncommon London. Both spent a number of years at a handful of incredible agencies before joining forces on the management team at Grey. From there they envisioned starting their own shop and in 2017 they did. 

They’ve always been known for great work, but 2023 turned out to be “The” year for Uncommon. The agency won work from Nike Jordan, Pinterest and Beats and in March was named A-List International Agency of the Year by AdAge. In the summer, they sold a majority stake in the firm to Havas. 

We can all learn a lot from Natalie and Lucy, so let’s get to it. Here’s my conversation with Natalie Graeme and Lucy Jameson from Uncommon.  

Thanks for listening to this episode of OWN IT with Natalie Graeme and Lucy Jameson of Uncommon London. You can find links to their LinkedIn profiles and the agency website in our show notes at untilyouownit.com.

If you’re enjoying Own It, please find it on your favorite podcast app and drop us a rating and review. Those help more people discover the show and join our community. 

Also, if you’re a female or non-binary agency owner, or you want to own an agency someday, join our growing community at that same address … untilyouownit.com.