On Brand with Nick Westergaard

On Brand With Nick Westergard

Hosted ByNick Westergard

On Brand helps organizations and individuals tell stronger stories and build better brands. Each week host Nick Westergaard, author of Brand Now and Get Scrappy, interviews marketing and communication thought leaders or those working for innovative brands like Adobe, Ben & Jerry’s, Maker’s Mark, the Minnesota Vikings, The Onion, Salesforce, and Whole Foods. For show notes and more, please visit http://onbrandpodcast.com.

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On Brand with Nick Westergaard

Simplify Your Messaging with Ben Guttmann

January 15, 2024 MPN On Brand with Nick Westergaard 0 Comments
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Ben Guttmann is the author of the new book Simply Put: Why Clear Messages Win — and How to Design Them. Ben is on a mission to get leaders to more effectively connect through clear and concise messages. We discussed all of this and more this week on the On Brand podcast.

About Ben Guttmann

Ben Guttmann is a marketing and communications expert and author of Simply Put: Why Clear Messages Win — and How to Design Them. He’s an experienced marketing executive and educator on a mission to get leaders to more effectively connect by simplifying their message. Ben is former co-founder and managing partner at Digital Natives Group, an award-winning agency that worked with the NFL, I Love NY, Comcast NBCUniversal, Hachette Book Group, The Nature Conservancy, and other major clients. Currently, Ben teaches digital marketing at Baruch College in New York City and consults with a range of thought leaders, venture-backed startups, and other brands.

Links from the Show

Here’s Ben’s new book Simply Put: Why Clear Messages Win — and How to Design Them.

Connect with Ben on LinkedIn and check out his website BenGuttmann.com.

What brand has made Jamie smile recently? Ben doesn’t drink coffee so he pointed us to Bellocq luxury tea. Treat yourself!

As We Wrap …

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  • On Brand is a part of the Marketing Podcast Network.

Until next week, I’ll see you on the Internet!

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