The Fuel Podcast

Hosted ByKeith Smith

Interviews with leaders of companies from all areas of business on how they generate sales. What tactics do they use for their particular industry and how can you learn new tricks for your industry – all delivered with a jaunty perspective for your listening enjoyment!

Keith Smith: Talking to Strangers

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Is today’s technology preventing us from developing meaningful relationships – in business and in life?

What techniques can we use to make sure that our approaches are both genuine and timely?

Keith Smith sits down with experts Natasha Ellard-Shoefield – the founder of business development consultancy The Hand, and Peter Meikle Partner and Head of News & Media Relations EMEA, at PR agency FleishmanHillard UK to get their thoughts.

Sources

https://hbr.org/2017/04/a-face-to-face-request-is-34-times-more-successful-than-an-email

https://sproutsocial.com/insights/b2b-influencer-marketing/

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