Marketing Podcast Network
The Fuel Podcast

Keith Smith: Talking to Strangers

Jan 13, 2024 By MPN

The art of conversation

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Is today’s technology preventing us from developing meaningful relationships – in business and in life?

What techniques can we use to make sure that our approaches are both genuine and timely?

Keith Smith sits down with experts Natasha Ellard-Shoefield – the founder of business development consultancy The Hand, and Peter Meikle Partner and Head of News & Media Relations EMEA, at PR agency FleishmanHillard UK to get their thoughts.

Sources

https://hbr.org/2017/04/a-face-to-face-request-is-34-times-more-successful-than-an-email

https://sproutsocial.com/insights/b2b-influencer-marketing/

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