In this episode of Entrepreneur’s Enigma, host Seth is joined by intellectual property lawyer Marc Misthal. The two delve into the world of trademarks, copyrights, and patents, sharing invaluable insights for entrepreneurs on protecting their innovations and ideas. They discuss the significance of safeguarding intellectual property from the outset of a business venture and emphasize the value it holds for investors. From the nuances of trademarking names and logos to the unorthodox aspects such as trademarking scents, the discussion offers a comprehensive guide for entrepreneurs navigating the complex landscape of intellectual property. Tune in to gain insights from Marc on how to seize control of your intellectual property and set yourself up for success as an entrepreneur.

Key Moments
[03:39] Many don’t LLC, don’t understand entrepreneurship.
[07:07] Trademark and copyright registration offer legal protection.
[09:49] Lawyers concerned about hourly fees, prefer fixed.
[13:46] Discussed trademarking, but decided against it.

Find Marc Online
https://offitkurman.com/attorney/marc-p-misthal/
https://www.linkedin.com/in/marcmisthal/

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