Space Marketing Podcast

Hosted ByIzzy House

Space Marketing Podcast is where we explore marketing principles, strategies, and tactics through the lens of space. Join Izzy House as she talks with space industry professionals about their challenges and successes with marketing in the new space economy.

How to attract investors

Share the goodness!

Join Izzy as she chats with Jeffrey Ugbah at Galaxy Digital about how to attract an investor for a space company.

Back a few months ago, a podcast listener reached out and asked for an episode that focused on what investors are looking for in a company and what are some marketing tips to attract them. Here it is! 

Izzy chats with Jeffery Ugbah, Director at Galaxy Digital, a venture capital company. They talk about what investors look for in a space company. 

ABOUT JEFFREY UGBAH

Jeffery Ugbah 

Director at Galaxy Digital

galaxy.com

CHAPTERS:

01:15 Introduction to Jeffery Ugbah

03:48 Jeffrey’s journey to space

08:54 Galaxy Digital

11:15 Why is the space industry interesting to investors?

14:15 How important is marketing and branding of a potential company to an investor?

19:00 What does a lack of branding say to investors?

21:05 Value of telling your story

22:48 The whole package

25:30 How does space differ from tech in expected growth?

28:57 Increase or decrease in first level Series A seed funding for space investments?

30:54 How do you find investors/investees? 

35:37 Keeping your business a secret

38:12 Pitfalls that make companies undesirable to investors

42:12 How much percentage should a founder keep during a round?

43:43 Market fit

47:16 Bring in a marketing professional from the beginning of the development

48:42 Future of space

51:27 Final Thoughts

MENTIONS:

Evercore

Galaxy Digital

Bitcoin

Digital Assets

Computing

High performance Computing ASIC Miners

Gaming

Climate Tech

Frontier industries

Space tech

ABOUT IZZY

Izzy’s website – https://izzy.house

Author of Space Marketing: Competing in the new commercial space industry AND Space Marketing: Spaceports on Amazon and Audible – https://bit.ly/Space-Marketing

Podcast host for Space Marketing Podcast – https://spacemarketingpodcast.com

Learn more about your ad choices. Visit megaphone.fm/adchoices