One this episode of the Rethink Marketing Podcast, Colin Jeffries and Paul Frodge are joined by Peggy Klaus, author of the books BRAG! and The Hard Truth About Soft Skills. Peggy differentiates between “bad bragging” and “good bragging,” as she shares how to effectively convey accomplishments and successes. She introduces the concepts of planning our Brag Bites, Brag Bags, and Bragalogues to share victories and achievements in engaging and conversational ways. Preparation and practice are crucial to effectively impact any audience, especially when the topic is as delicate as self-promotion. For anyone struggling with imposter syndrome or who is unsure how to effectively share their wins with higher-ups, this conversation is a must listen!

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