Social platforms like Facebook and TikTok have created the capability to sell your products right on the platform, empowering your target audience to buy quickly and easily. But keeping large catalogs of products updated, and synced across multiple platforms, can be challenging. Furthermore, the social activity itself can be different when we don’t have to try to drive a customer to a website.

Join us as we discuss these challenges and more with Jenna Galardi, Feedonomics Director of Omnichannel Growth, in this interview recorded during Social Pulse Summit: Retail Edition.

Jenna Galardi has over a decade of experience helping businesses grow online. Whether the business is a startup or a Fortune 100 company, they rely on Jenna’s expertise as a growth accelerator. From award-winning website design and development to inbound marketing tactics of search engine optimization, content creation, pay-per-click, email marketing, social media, and influencer marketing – she loves connecting businesses to the right customers online. In her current role as Director of Omnichannel Growth, she leads the consultation practice and Omnichannel Certified Agency Program at Feedonomics. Focusing on helping merchants strengthen their online presence and adopt social commerce, marketplaces, and product feed optimization solutions to scale their growth

Social Pulse Podcast host Mike Allton asked Jenna Galardi about:

♉️Why syncing product feeds to social media is critical today

♉️How to optimize social shopping across networks

♉️What retail social media managers can look forward to in the future

Learn more about Jenna Galardi

• Connect with Jenna Galardi on LinkedIn

Resources & Brands mentioned in this episode

• Feedonomics
• BigCommerce
• Learn more about Agorapulse with a free demo
• Chanel
• Feelist
• Google Shopping
• Impact.com
• Taylor Tomlinson

Show Notes & Transcript: https://www.agorapulse.com/blog/product-feed-management

Brought to you by Agorapulse: the #1 rated social media management solution.

Produced and Hosted by Mike Allton, Head of Strategic Partnerships at Agorapulse. If you’re interested in being featured on an upcoming episode, reach out to Mike.