The Making of a Marketer – How-To Gen Z Your Brand

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Dealing with a stale brand? Needing to Gen Z-ify your content? You aren’t the only one!

On today’s podcast we speak with SVP Kate Rush Sheehy, of GSD&M, about her approach to modernizing brands. From consumer brands to travel, we will take a journey across her multi-vertical expertise and the learnings she has given back to the marketing industry.

Oh and maybe a Halloween marketing question or two because Andy can’t resist! 🎃

Learn more about your ad choices. Visit megaphone.fm/adchoices