Influence Global Podcast

Influence Global Podcast

Hosted ByGordon Glenister

Influence the Global podcast shines a spotlight on the influencer marketing industry. In these episodes you will hear from leading influencers, digital creators, influencer platforms, agencies, legal experts and brands who will share life experiences, insights and strategies to help you. Hosted by Gordon Glenister, Global Head of Influencer Marketing at the Branded Content Marketing Association (BCMA) who launched a new division, BCMA Influence, to support the influencer marketing industry. So if you want to find out more, subscribe to listen. Produced by Neil Whiteside at Freedom:One

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S8 Ep4: HypeAuditor CEO Talks About AI In The Creator Economy Ft. Alexander Frolov

December 11, 2024 MPN Influence Global Podcast 0 Comments
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In this episode we talk AI with Alexander Frolov who is the co-founder and CEO of HypeAuditor, a company that emerged from his vision to shape the future of the Creator Economy through transparency and data-driven insights. Recognising the potential of influencer marketing, Alex aimed to make it accessible, fair, and effective by creating a platform that helps brands connect with the most authentic influencers. We talk about a recent study with the Branded Content Marketing Association on how influencers are using and about some of their concerns. Find out more  http://www.hypeauditor.com or direct to Alex https://www.linkedin.com/in/alex-hype/