Jim Gianoglio is the founder of Cauzle Analytics, a consultancy with a singular passion for unraveling the enigmatic world of marketing mix modeling. He is at the forefront of the industry, collaborating closely with a diverse range of clients to quantifiably demonstrate the impact of marketing efforts. With more than 15 years as a trusted consultant in the digital and marketing analytics realm, Jim brings a wealth of expertise to the table. As a leader in the marketing measurement space, he shares his knowledge freely through his MMM Hub newsletter and Slack group, and as a co-host of the Measure Up podcast.

Key Moments

04:10 Career Evolution: Photography to SEO
09:50 Burnout and Career Switch
11:55 Consultant’s Dichotomy: Too Much or Little Work
13:56 Independent Work Flexibility
18:12 MMM Hub: Active Slack Group

Find Jim Online

https://www.cauzle.com/
https://www.linkedin.com/in/jimgianoglio/
https://www.mmmhub.org/

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