Episode 17: The Art of Sway + Maverick Mindshare: Unilever’s 20X Investment: A Game Changer?

In this episode, Danielle and Casey discuss the recent announcement by Unilever to significantly increase their investment in influencer marketing. They explore the implications of this bold move, the operational challenges it presents, and the potential role of AI in influencer marketing. The conversation also touches on the current economic climate and how it may affect marketing strategies moving forward.

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