The Art of Sway

This is The Art of Sway, a podcast that brings you inside the world of marketing as seen through the lens of influence. Each week, host Danielle Wiley sparks candid conversations with industry insiders and influential tastemakers, in order to uncover all the ways influence impacts our work, our lifestyles and the choices we make.

Episode 6: The Art of Sway + ICYMI: TikTok Tensions, Platform Outages, and Brand Trip Tales

Join us as we unpack the latest social media news! In this episode, we discuss the possibility of TikTok getting banned and why the recent Meta outage reminds us not to put all your eggs in one platform basket. Plus, we’ll dive into Instagram’s newfound focus on direct messages and Tarte’s recent brand trip. Tune in for our take on it all!

Read More

Episode 3: The Art of Sway + ICYMI: Tackling TikTok Feuds and Political Buzz

Join us as we dissect the intersection of creator culture and brand controversies, from accusations of TikTok concept theft to the evolving landscape of political messaging on social media platforms.

Read More