S1: E7 Optimising User Experience with Analytics: Insights from Rebeca Durán Stewart

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Struggling with low engagement rates or declining conversions? Your website’s user experience (UX) might be the culprit. In this episode, Rebeca Durán Stewart, UX consultant at UX and Why, shares how Google Analytics 4 can reveal hidden UX issues—and the simple tweaks that can fix them. From uncovering red flags in your data to optimising for mobile-first users, Rebeca’s insights will change how you approach website design and customer journeys. Tune in for practical, data-driven tips to create a seamless user experience that keeps visitors coming back

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