HUB 449: AUTHOR PANEL – Marva Bailer, Sandra Long, and Stacey Larsen
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Ever feel like your book will never be finished? I get it. I believe every author hits that point when they doubt, question, and even want to give up. But pushing through those moments is what separates a dream from reality.
Once your book is done, a whole new journey begins: publishing and sharing your message with the world. And this journey doesn’t have to be one you take alone. The right strategies, partnerships, and community support can make all the difference in turning your book into a tool that amplifies your business impact.
I work with authors to ensure their books reach the readers who need them most and drive meaningful engagement. My strategic book launch program focuses on building connections that matter—conversations, media opportunities, and business growth.
If you’re ready to take your book to the next level, schedule a complimentary book launch brainstorming session at http://www.BookLaunchBrainstorm.com.
Now, it’s my pleasure to introduce our panelists, who will share what it’s really like to be a business author.
Marva Bailer is the author of “Be Unexpected: Resetting Routines to Revolutionize the Future of Work,” a fresh, high-energy guide to building authentic connections and mastering soft skills in the modern workplace—offering creative, real-world strategies that turn everyday interactions into powerful opportunities for influence and impact.
Sandra Long wrote multiple books about LinkedIn, including “Jumpstart Your Linkedin Profile: 67 Actionable Tips” and “LinkedIn for Personal Branding: The Ultimate Guide.” She is a LinkedIn Top Voice specializing in LinkedIn education and thought leadership.
Stacey Larsen is the author of “Reframing The Leadership Dance: The Secret to Finding Your Rhythm as a People Leader,” which explores innovative leadership approaches. The book emphasizes the importance of adaptability and self-discovery in fostering effective leadership practices and navigating complex organizational landscapes.
Please join me in welcoming Marva, Sandra, and Stacey.
In this episode, we discuss the following:
🟠 The Realities of Authorship: Hear how every author confronts self-doubt and impostor syndrome but pushes through to transform a manuscript into a business tool and opens doors for strategic partnerships and high-impact opportunities.
🟠 Writing for Your Audience: Discover why clarity on who your book serves—whether it’s professionals seeking visibility, leaders with people challenges, or emerging talent—can make your messaging and offers land with the right readers (and buyers).
🟠 The Business Link: Understand how aligning your book content with your core services and creating clear pathways from book to business converts interest into revenue, referrals, and deeper client relationships.
Links for Marva Bailer
Links for Sandra Long
Links for Stacey Larsen
Other Resources
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Listen to my episode with Bill Soroka.
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