A slightly different episode this week, as our host Ian Truscott has two guests in the studio sharing their marketing street knowledge. Catherine Nichols and Jeremy Laight, two successful fractional CMOs who founded The Slice in July 2025, a community for fractional marketers that has expanded rapidly to over a thousand members from across the globe. 

They discuss:

• The Slice community and what inspired it

• Defining fractional CMOs

• Why organizations choose fractional talent

• Lessons Learned from the Community

• Advice for transitioning to fractional marketing

• What they would have on their riders when starting a new gig 

• What they would chuck into our Rockstar CMO Swimming Pool

Ian then joins Robert Rose in the virtual bar, The Rose & Rockstar, for a classic cocktail and a chat. This week, Ian and Robert discuss a recent article that describes Rick Rubin as the future of work and our role as creative production moves to AI. 

If you have any comments or thoughts on this topic, we would love to hear them!

Enjoy!

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The Links

The people:

• Ian Truscott on LinkedIn 

• Catherine Nichols on LinkedIn

• Jeremy Laight on LinkedIn

• Robert Rose on LinkedIn

Mentioned this week:

• The Slice Network

• The Slice Network LinkedIn Group

• Robert’s podcast: This Old Marketing 

• Rick Rubin Is the Future of Work – by Tom White

• The New Marketing Skill Isn’t Prompting. It’s Building

• Sticky Flow Mapper

• Robert’s newsletter: Lens, his websites, robertrose.net and seventhbear.com

Rockstar CMO:

• The Beat Newsletter that we send every Monday

• Rockstar CMO on the web and LinkedIn

• Previous episodes and all the show notes: Rockstar CMO FM.

Track List:

• We’ll be right back by Stienski & Mass Media on YouTube

• Piano Music is by Johnny Easton, shared under a Creative Commons license

You can listen to this on all good podcast platforms, like Apple, Amazon, and Spotify.

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