The Sh*t Does Not Get Done in Your Org Chart Episode
This week, Cathy is back for her monthly visit, talking about discovering the real operating model and it’s not in your org chart.
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This week, Ian and Cathy McKnight, Chief Problem Solver at Seventh Bear discuss a recent post from her Bear Essentials series on the Seventh Bear blog: Your Marketing Org Chart Is Fiction.
They discuss:
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The VP everyone quietly routes around
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How do we make the most of the AI opportunity?
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If everyone kinda knows how to get shit done, why does this matter?
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What should marketing leaders be doing instead?
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What should marketing leaders be trying this week?
On the topic of getting shit done, Robert Rose had to go do that and was not able to join Ian in the bar, but he should be back next week.
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Enjoy!
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The Links
The people:
Mentioned this week:
Rockstar CMO:
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The Beat Newsletter that we send every Monday
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Previous episodes and all the show notes: Rockstar CMO FM.
Track List:
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We’ll be right back by Stienski & Mass Media on YouTube
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Piano Music is by Johnny Easton, shared under a Creative Commons license
You can listen to this on all good podcast platforms, like Apple, Amazon, and Spotify.
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