HUB 523: AUTHOR PANEL – Kim Groshek and Mitch Weisburgh
Share the goodness!
What would you rather have: a bestseller screenshot or three conversations with ideal prospects?
As an entrepreneurial author, I’d take the conversations.
There’s nothing wrong with wanting your book to become an Amazon bestseller. It feels good. It gives you something to celebrate and share. But if you wrote your book to grow your business, bestseller status shouldn’t be the only way you measure success.
I’d rather know that your launch reconnected you with a former colleague who now wants to introduce you to a potential client. Or that someone on your launch team invited you to speak. Or that a reader reached out because your book helped them realize you’re exactly the person they need to hire.
Those outcomes may never show up on an Amazon bestseller list, but they can have a much bigger impact on your business.
That’s why I encourage authors to think about what they actually want their book to accomplish before they plan the launch. Once you know the business outcomes you’re working toward, you can build a launch strategy designed to create them.
If you’d like help creating a launch strategy that generates reviews and creates a pipeline from your book to your business, schedule a complimentary 30-minute book launch brainstorming session at http://www.BookLaunchBrainstorm.com.
And now, let’s meet today’s panelists.
Kim Groshek wrote “Master How to Write a Tiny Book: Written as a Tiny Book,” a short book that demonstrates its own approach while showing aspiring authors how to turn an idea into a focused, manageable book.
Mitch Weisburgh wrote “MindShifting: Stop Your Brain From Sabotaging Your Happiness and Success,” a guide to recognizing the mental patterns that can get in our way and learning how to shift those patterns to improve happiness and success.
In this episode, we discuss the following:
🟠 Write For One Reader: A focused reader helps shape the structure, examples, and learning experience.
🟠 Practice What You Teach: A practical book can demonstrate its own method while teaching the reader.
🟠 Help Readers Shift: Strong feedback comes when people apply the book and see real change.
🟠 Use AI For Research: AI can help organize examples and options without replacing the author’s voice.
🟠 Protect Writing Time: Dedicated writing blocks keep a book moving even when other projects compete for attention.
🟠 Connect The Bigger Story: A book works better when it fits into the author’s broader mission, courses, and offers.
Links for Kim Groshek
- LinkedIn, Instagram, and YouTube.
- https://kimgroshek.com
- “Master How to Write a Tiny Book: Written as a Tiny Book”
- 70+ books written by Kim: https://kimgroshek.com/clarity-library
Links for Mitch Weisburgh
- LinkedIn and YouTube.
- https://www.mindshiftingwithmitch.com
- “MindShifting: Stop Your Brain From Sabotaging Your Happiness and Success”
Robbie’s Resources
- Schedule a complimentary book launch brainstorming session: http://www.BookLaunchBrainstorm.com
- Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: http://www.BizBookPubHub.com
- Join the next Kindle Flash Sale for entrepreneurial authors: http://www.KindleFlashSale.com
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Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.
Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.
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