Entrepreneur's Enigma Podcast

Entrepreneur’s Enigma

Hosted BySeth Goldstein

Entrepreneur’s Enigma is a podcast about the ups and downs of being an entrepreneur. Being an entrepreneur is tough. It’s a rollercoaster.

Every week, host Seth Goldstein talks to different entrepreneurs about their journey… their successes and their failures.

Entrepreneurship can be a lonely game, but it doesn’t have to be. Come along for the ride.

Shows are released weekly on Tuesdays at 8 am Eastern.

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Geoff Livingston on Entrepreneurship and The Future of Marketing and AI

September 26, 2023 MPN Entrepreneur's Enigma 0 Comments
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Geoff Livingston helps corporations and associations adapt AI initiatives into their marketing departments. His company Generative Buzz helps organizations generate insights and new content from their existing content and create new forms of engaging, innovative communications with AI.
He has served numerous top brand marketing departments, including AT&T, Audi USA, Cox, eBay, Ford, General Dynamics, Google, PayPal, Pepsi Co., Procter, and Gamble, SAIC, USPS, Verizon, and Yum! Brands. Industry recognition for these programs includes an IABC Gold Quill Award, multiple AMA awards, Cvent, MarketingProfs, the Society of New Communications Research, and Axiom. He has helped several brands successfully navigate brand reputation and cybersecurity crises. Geoff has authored three books on social media and marketing, including Welcome to the Fifth Estate.

Key Moments
[00:08:42] Leadership agility is vital for entrepreneurship success. Evaluate Serve exposed the author to large-scale AI projects with major banks and Fortune 500 companies. AI can revolutionize marketing strategies, generating significantly more leads. The author is enthusiastic about AI’s potential in the enterprise market.
[00:11:26] Loving Castmagic IO, but Momento’s AI sucks.
[00:14:55] Revenue is the scariest and most important.
[00:19:41] Potential for growth through federation with Mastodon.

Find Geoff Online
https://generativebuzz.com/
https://www.linkedin.com/in/geoffliving/
https://geofflivingston.medium.com/
https://www.tiktok.com/@generativebuzz

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