Marketing Podcast Network
The Art of Sway

Episode 83: The Art of Sway + Maverick Mindshare: Agency Structure and Roles in Influencer Marketing

Oct 12, 2026 By MPN

In this episode, Danielle Wiley and Casey Benedict explore the structure of influencer marketing agencies, the importance of internal champions, and how cross-department collaboration enhances campaign success.

Episode 83: The Art of Sway + Maverick Mindshare: Agency Structure and Roles in Influencer Marketing
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In this episode, Danielle Wiley and Casey Benedict explore the structure of influencer marketing agencies, the importance of internal champions, and how cross-department collaboration enhances campaign success. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com
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