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Google Ads: Search and Display

Dec 9, 2021 By MPN

Google Ads is a powerful, but challenging advertising channel. What does it take to create successful campaigns? I asked Brad Geddes of BGTheory to explain.

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Matt talks with Google Ads expert Brad Geddes about the recent changes to Google Ads. Increasingly, advertising is becoming more complex, creating difficult choices for SMB’s. Budgets, technology, confusing language, and G4 or Universal?!?

Who can handle all of this? This is why we talk to Brad.

Learn more about your ad choices. Visit megaphone.fm/adchoices

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