Endless Coffee Cup

Endless Coffee Cup is a discussion of marketing news, culture, and media for our complex digital lifestyle. With a wide range of marketing topics, we bring insights beyond the headlines, and a challenge to “ask why.” Hosted by Matt Bailey, CEO & Founder of SiteLogic.

What Can We Really Expect from AI?

With the recent hype and excitement about ChatGPT and AI, I chat with an AI expert about the realities (and limitations) of AI technology.

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Reporting from the 1 Billion Followers Summit, Dubai

Greg Jarboe and Matt Bailey ventured to Dubai to attend the 1 Billion Follower Summit.

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How Should You Start Your Digital Marketing Career?

Should you start your digital marketing career as a freelancer? Or, should you go work for a brand, business, or agency?

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Is Certification Better than a Degree in Digital Marketing?

What’s the Value of Certification in Digital Marketing? Some hiring managers say that they are considering certifications more than degrees!

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Why Don’t We Teach History of Digital Marketing?

I’m amazed that the world of digital media, social media and technology tends to be taught without any historical context.

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7 Digital Marketing Skills: Skill #7 – Presentation

Why do marketers use right-brain tactics to reach and persuade an audience, but give boring presentations full of charts, graphs, and data tables? Because they don’t treat internal audiences like customers!

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How Do You Create Social Media Content for the Biggest Show in the World?

Mohtab Arabiat managed the social media team at the largest world-wide event in 2021. Hear the challenges and victories of managing a 6-month global event!

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7 Digital Marketing Skills: Skill #6 – Asking Questions

According to Neil Postman, “question-asking is the single greatest tool humans have” yet it seems to be one of the most underutilized and under-valued skills in the workplace today.

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Marketing to Affluent Hispanics

Shifting demographics show that markers (and the companies they represent) need to be aware of the increasing affluence within the communities and cultures around them.

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