The Art of Sway
Episode 79: The Art of Sway + Maverick Mindshare: Who Owns Influencer Marketing?
Your Weekly Chat on the Hottest Topics in Influencer Marketing
Share the goodness!
In this episode,DanielleWiley and Casey Benedict explore the complex landscape of influencer marketing, including who owns influencer initiatives within organizations, the importance of strategic alignment, and the future role of AI in marketing workflows.
Learn more about your ad choices. Visit megaphone.fm/adchoices