The Marketing Starter Podcast

The Marketing Starter Podcast is a show for business pioneers where we interview thought leaders from around the world and discuss innovative topics on how to kick-start your marketing efforts and become a more savvy marketer. Hosted by Tim Hines, marketing evangelist, keynote speaker, and author of the book The Marketing Starter. Look for a new episode twice per month! Subscribe to the podcast email list at tnhines.com/stay-updated.

Leverage Events as a Demand Gen Channel with Ashley Ronkowski

Ashley Ronkowski, founder and CEO of Arrange & Engage, makes her case for how events can be one of your most valuable marketing channels. Connect with Ashley on LinkedIn and at arrange-and-engage.com Get Tim’s book, The Marketing Starter on Amazon and connect with Tim at tnhines.com or on LinkedIn Learn more about your ad choices….

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Creating and Leveraging Storylines with Heather Long

From start to finish, your story arc is the key to marketing and production success. Heather Long, Co-owner at Purpl Octopus and EPS Events shares how our stories create moments that wholistically live on beyond the event. Connect with Heather on LinkedIn and at eliteproductionservices.com. Get Tim’s book, The Marketing Starter on Amazon and connect…

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The Power of Building Communities with Connie Cay-Santos

Starter, Connie Cay-Santos, believes that no good initiative and be sustained without a strong community behind it. She is a highly decorated event prof and entrepreneur who has dedicated her career to building communities and breaking traditional barriers. Connect with Connie on LinkedIn and at cayvii.com Get Tim’s book, The Marketing Starter on Amazon and…

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Leveraging Wellness Strategy to Drive ROI with David T Stevens

David T Stevens is a 20-year veteran planner, PCMA Northern CA’s President-Elect, and 6-time Fittest Male #EventProf. Folks in the industry know him as the wellness guy and on this episode, he sits down to share how a good wellness strategy can drive ROI for marketing and event production. Connect with David at olympianmeeting.com, on…

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Leveraging the Planner as a Marketing Resource with Paul Tramonte

Paul Tramonte, Principal Event Designer of Paul Tramonte Events, shared how marketers can use their event planners as a resource to better market before and after the event or meeting. Connect with Paul at paultramonteevents.com or on LinkedIn Get Tim’s book, The Marketing Starter on Amazon and connect with Tim at tnhines.com or on LinkedIn…

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Using Immersiveness to Invoke an Emotional Response with Jenny Maxwell

Founder of Planning Diva and Occasionally Fabulous Events, author of the book Entertaining with Purpose, CMO at MiHi Entertainment Jenny Maxwell sat down to share how her experiences in the events industry have led her to create immersive experiences for events and marketing. Connect with Jenny on LinkedIn and at planningdiva.com Get Tim’s book, The…

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Unlocking the Power of Category Creation with Michael Lowe

Award-winning B2B content and marketing leader, Micheal Lowe, sat down to share his perspective on category creation, and the powers that marketing started can unlock when doing so. Connect with Michael on LinkedIn Get Tim’s book, The Marketing Starter on Amazon Learn more about your ad choices. Visit megaphone.fm/adchoices

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The Value of the Repeatable Framework with Sue Mysko

Do you have a simple marketing framework that is repeatable and scalable? Well, you should! Fractional CMO and long-time marketing leader, Sue Mysko, shares he framework on building a flexible and scalable marketing strategy. Connect with Liz on and at fractionalpowerhouse.com Get Tim’s book, The Marketing Starter on Amazon Learn more about your ad choices….

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How Deep Customer Understanding Leads to More Innovation with Liz Tassey

When we truly understand who our customer is, only then will we unlock the innovation that we require to solve their problems. 20-year marketing leader and, Fractional CMO, Liz Tassey, shares her insights on deeply understanding customer value. Connect with Liz on LinkedIn Get Tim’s book, The Marketing Starter on Amazon Learn more about your…

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Become a Master of the Organic Growth with Ryan Ward

Ryan Ward is the cofounder of Rex Marketing & CX, where he helps early-stage startups and health tech companies grow their organic traffic using SEO strategies, content marketing, UX design, and CRO. In this episode, he shares how marketers can master the art of organic growth from a head of growth perspective. Connect with Ryan…

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