The Marketing Starter Podcast is a show for business pioneers where we interview thought leaders from around the world and discuss innovative topics on how to kick-start your marketing efforts and become a more savvy marketer. Hosted by Tim Hines, marketing evangelist, keynote speaker, and author of the book The Marketing Starter. Look for a new episode twice per month! Subscribe to the podcast email list at tnhines.com/stay-updated.
Be the person who influences cross-functional teams and makes an impact. That’s what Craig Kessler, Senior Product Marketing Manager at Industrial Scientific, believes. He shares how clear communication is the key to taking the lead in a marketing starter role. Connect with Craig on LinkedIn Get Tim’s book, The Marketing Starter, on Amazon Learn more…
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Referrals are a bit of give and take, but if you have true believers in what you do – partners, customers, employees – your referral channel has real potential. Michael Cole, SVP of Marketing at Everflow, shares his insights on building a strong referral program from the ground up. Connect with Michael on LinkedIn or…
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Budgets are like an orange, you gotta squeeze til the last drop to make a lasting impact. Henry Adaso, Head of Marketing at CEMEX USA, shares his tips on how entrepreneurial-minded marketers should go about managing their budgets. Connect with Henry at henryadaso.com and get The Art of Messaging on Amazon. Get Tim’s book, The…
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Whole-brain marketer, Lauren Fitzhugh, Head of Marketing at Ledger Investing, shares her take on how the starter-minded, end-to-end marketer can succeed in the fast-paced marketing game. Connect with Lauren on LinkedIn Get Tim’s book, The Marketing Starter, on Amazon Learn more about your ad choices. Visit megaphone.fm/adchoices
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What came first… product, marketing, or the egg? Manan Modi product guru and author of his new book The Startup Product Manager, shares his take on how marketers and product managers can collaborate to make great things happen around a solid vision. Connect with Manan at mananmodi.com Get Tim’s book, The Marketing Starter, on Amazon…
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Suresh is the CMO at Meridian Link and he unpacks how whatever marketers do upstream can help them be more successful downstream in their campaign planning. Connect with Suresh on LinkedIn Get Tim’s book, The Marketing Starter, on Amazon Learn more about your ad choices. Visit megaphone.fm/adchoices
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Michael Robin, VP of Marketing at Significo, CEO of Team CMO, and creator of the CMO Show shares what it takes to get from novice to CMO by building trust and focusing on revenue. Connect with Michael on LinkedIn or at Team CMO Get Tim’s book, The Marketing Starter, on Amazon Learn more about your…
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Fractional CMO, leadership coach, Garrett Jestice, shares his tips on how marketers can successfully build their foundations before they go to market. Connect with Garrett on LinkedIn or his website preludemarketing.com Get Tim’s book, The Marketing Starter, on Amazon Learn more about your ad choices. Visit megaphone.fm/adchoices
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Being comfortable with the unknown is something that marketing starters must embrace and Hema Thanki, EMEA Product Marketing leader at Segment, dives into how she has done this working for B2B startups and well-known brands like L’Oréal and Philips, and the Amazon Alexa team. Connect with Hema on LinkedIn and Twitter. Get Tim’s book, The…
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Airon White, Manager of Product Marketing at BigCommerce, shares her take on how marketing starters can build our teams to function like a Swiss Army Knife by doing many things while also doing them well. Connect with Airon on LinkedIn Get Tim’s book, The Marketing Starter, on Amazon Learn more about your ad choices. Visit…
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