SEO Last Week

Have a lot on your plate but also want to keep up to date with SEO? SEO Last Week helps busy marketing professionals stay up to date with the important highlights from the ever changing world of SEO.

SEO Last Week: November 21, 2022 – Convenient Algorithm Update Timing

An algorithm update right before the holiday shopping season? Get right out of town! The truth is… Google does this every year. But! Things are also getting really cool in Google land and Shawn the SEO Geek dives in head first to cover it all. Here’s what you can expect… A recap of the algorithm…

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SEO Last Week: November 4, 2022 – Do Keywords Matter?

We are back! In this episode, Shawn the SEO Geek digs into some recent updates, GA4, Backlinks and asks the question… “Do Keywords Matter?” We hope you enjoy! Let us know if you have any questions by visiting shawntheseogeek.com Learn more about your ad choices. Visit megaphone.fm/adchoices

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SPECIAL EDITION: Google’s Helpful Content Update Announcement

Did you hear?? Google is releasing an updated designed to favor high quality content that is written for people instead of search engines. In this special episode, Shawn the SEO Geek digs through Google’s announcement and shares a little history of Google’s algorithm updates. As always, if you have any questions, feel free to head…

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Lessons from Google & How I Quadrupled by Impressions

Welcome to the new format of SEO Last Week with Shawn the SEO Geek! In this episode, Shawn draws the line between what Google has been up to, some weird things that have come to the surface and how we can apply this to our businesses… big or small. THEN… Shawn dives into the strategy…

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SEO Last Week: August 15, 2022 – The Return and Some Updates about the future of this show

Welcome to SEO Last Week! In this episode, Shawn the SEO Geek talks about the future of this podcast and the direction its going. Short sweet and to the point, just as expected. For more information, visit https://www.shawntheseogeek.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

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SEO Last Week: July 15, 2022 – The Future of SEO Strategy

In this Google heavy episode, Shawn the SEO Geek dives into some of the changes happening in Google Land and what they mean for your strategy. Quick show highlights: More changes to the core algorithm Guidance by Google about backlinks Data that was randomly anonymized and what it means. To learn more about Shawn the…

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BONUS Episode: Free Training – How SEO Actually Works in 2022

In this bonus free training, Shawn the SEO Geek runs through how the modern customer journey actually mirrors the modern SEO strategy. In this training, Shawn breaks down: How your customer’s emotions should be considered when you are optimizing your website. What technical considerations should be made and why. Why it’s not just about SEO…

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SEO Last Week: June 16, 2022 – All About Algorithm Updates!

Doesn’t it feel like Google is making up for lost time from the lack of algorithm updates in 2020? In the end, this will all be for the better, but for the time being it’s best to see what changes are happening and adapt your strategy. In this episode, Shawn the SEO Geek talks about…

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SEO Last Week: May 24, 2022 – No, you’re not crazy

Ever feel like you’re losing your mind? Well… if it has to do with your rankings on Google, you’re probably not crazy. In this episode, we dive into the wild world of Google’s algorithm changes and how you can improve your website despite it all! Here’s what we cover: Reports of Google’s algorithm updates. Interesting…

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SEO Last Week: May 17, 2022 – Google I/O Conference Recap

Holy Moly… This was a FUN episode to make. Last Week, Google hosted their I/O conference to share what’s new and what’s coming from Google. There’s a lot to dig into here, but here are the top level goodies we dig into in this episode: Multi Search Near Me Smart Skin Tone The evolution of…

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