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S4 Ep5: Co-Founder Of Channel Mum Niki Herring Talks About Mum Bloggers
Channel Mum is a UK based community of Mummy creators and has been around over 7-years when there were just a few Mummy bloggers around
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S4 Ep6: Dan Snow Explains Why History Is Not A Niche But A Highly Targeted Opportunity For Brands To Engage
TV broadcaster, podcaster and history geek Dan Snow shares his passion for this huge subject and why brands can do well to connect with this audience.
S4 Ep4: In Conversation With Carlos Gil, International Speaker And Author of the End of Marketing
Carlos Gil is the author of The End of Marketing: Humanizing Your Brand in the Age of Social Media
S4 Ep3: Ryan Bares From IBM Tells Us How The Tech Giant Works With Influencers
Ryan Bares joins us today who is the global influencer and advocacy lead and tech giant IBM
S4 Ep2: Reality TV Star And Model Luise Hasse Tells Her Story
Luise Hasse is a model, presenter, TV reality star and micro influencer and shares her story about why getting exposure on TV is the best way to boost your personal brand.
S4 Ep1: Why Having A Clear Purpose Helps Define Who You Are
Amy Rowlinson is the host of the successful podcast called ‘Focus on Why’, but it wasn’t the first one Amy hosted. She used to run a property podcast but then at the beginning of lockdown her business partner suggested they stop it.
S3 Ep21: How To Find Influencers With CEO Of Social Publi, Ismael Ed-Qudsi
Ismael El-Qudsi is the founder and CEO of Influencer marketing platform Social Publi. Like many PR agencies in the early days of influencer marketing they realised having huge excel files kept updated with influencer data was a huge challenge.
S3 Ep19: How To Work With Micro-Influencers, David Morneau Of InBeat Explains All
David Morneau is the CEO of US based Inbeat agency specialising in micro-influencers
S3 Ep20: Gautam Ganglani, Influencer, Thought Leader And Global Events Organiser
How does a global event organiser and speaker management service run events in a challenging 18 month period? Gautam Ganglani ran 100 webinars last year just to stay connected to his global audience and to build value with no commercial return he says. Traditionally he represented authors and not all of these make great online speakers so it was a big learning experience. The skill set required for trainers is very different for speakers with 1,000 people. Gautam talks about some amazing events he managed with Stephen Covey. Diversity and inclusion have been major topics. Technology, strategy, gaining trust and anything in the communication space. Strategy in particular has been a major topic, hear more from Gautam in this enlightening episode. Thought leaders are providing content online. One of the best examples is Marshall Goldsmith where he provided all of his slides that can be copied and shared. He was the highest paid and most booked speaker by Right Selection.
@thebcma
Presented by @gordonglenister
Produced by Neil Whiteside at Freedom:ONE