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A History of Branding: Lessons for Today
Richard Shear is Founding Partner and Chief Creative Officer of Invōk...
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How MOO Blends E-Commerce and Emotion
Corin Mills is the Brand Marketing & E-Commerce Director at MOO,...
Why Smart Brands Still Make Bad Decisions
Ryan Hamilton is an associate professor of marketing at Emory University...
Brand Wisdom from the Guy Who Wrote the Book
David Aaker is Vice Chairman of Prophet and Professor Emeritus at...
Why Story and Authenticity Win on LinkedIn
How do you stand out on LinkedIn and build a personal...
The Taboo Topics of Women Leaders
Nicole Johnston is a former global marketing leader turned transformational coach,...
Rethinking Research for a Noisy World
Heather O’Shea is Chief Research Officer at Alter Agents, where she...
Marketing the Metaverse at Meta
What does the future of immersive tech look like—and what role...
How Album Design Shapes Brand Strategy
Mark Kingsley is the author of Universal Principles of Branding and...