On Brand helps organizations and individuals tell stronger stories and build better brands. Each week host Nick Westergaard, author of Brand Now and Get Scrappy, interviews marketing and communication thought leaders or those working for innovative brands like Adobe, Ben & Jerry’s, Maker’s Mark, the Minnesota Vikings, The Onion, Salesforce, and Whole Foods. For show notes and more, please visit http://onbrandpodcast.com.
This week’s interview marks 400 episodes of the On Brand podcast! First up, a special announcement from me. Then I’m joined by Eric Yaverbaum who literally wrote the book on public relations with Public Relations for Dummies.
As Chairman and Co-Founder of EVINS Communication, Mathew Evins has built his career in service of iconic brands
Jac Phillips has worked across a variety of industries including technology, banking, payments, and retail. Her most recent gig was leading partnerships at Visa.
Rob Meyerson is a brand naming expert and author of the new book Brand Naming.
As founder of both Camo and Reincubate, Aidan Fitzpatrick has a history of building values-based brands.
Ken Ungar is the president of CHARGE, a national sponsorship consulting firm.
A startup marketing veteran, Radhika Dutt is the author of the new book Radical Product Thinking.
As President of Brand Keys, Robert Passikoff has pioneered work in loyalty inlcuding creating the Customer Loyalty Engagement Index,
As Co-Founder & CEO of creative agency Mekanism, Jason Harris knows a thing or two about building brands.
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