On Brand helps organizations and individuals tell stronger stories and build better brands. Each week host Nick Westergaard, author of Brand Now and Get Scrappy, interviews marketing and communication thought leaders or those working for innovative brands like Adobe, Ben & Jerry’s, Maker’s Mark, the Minnesota Vikings, The Onion, Salesforce, and Whole Foods. For show notes and more, please visit http://onbrandpodcast.com.
On this week’s Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed Facebook’s latest, greatest (frustrating!) update to their ever-evolving news feed algorithm. Part of their new “Feed Quality…
“Our Instagram voice is very different than even Facebook and Twitter.” As Associate Director of Social Media at Whole Foods Market, Lisa Grimm is responsible for how the innovative natural supermarket chain comes to life online. From developing…
On this week’s Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed some confusion Facebook created recently for all of us who manage Facebook pages. They moved our favorite features including using…
“Don’t be afraid to inject humor and humanity into your brand. People love this. Life’s too short to be that serious.” This week’s episode was many things but serious was not one of them! Spin Sucks author and…
On this week’s Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed two major social platform updates. First, after Facebook bowed out of negotiations, Twitter picked up the streaming rights for the…
“Your brand is more than your logo.” How many times have you heard something like this? If you’re a visual brand builder like , you probably find yourself saying this a lot. But what does it really mean? As art director at email marketing…
On this week’s Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed the new Instagram algorithm. While some are freaking out — pleading with followers to turn on push notifications for their brand —…
When your business category is taboo, how do you get people to talk about it? Suzy Bátiz is the inventor and entrepreneur behind , an innovative brand that is literally changing the way we go to the bathroom. As founder and CEO, she’s built…
On this week’s Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed a new report on which digital marketing tactics are most effective. Guess what? Once again, the winner was email marketing. Quit…
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