Hanson & Hunt
121: Employee advocacy’s impact on personal brands, the role of the CCO, YouTube, plus Karen Freberg
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In our October 2019 episode, we discuss:
- Social Media Breakfast MSP’s podcasting event (2:05)
- The Page Society’s CCO report (3:40)
- A PESO primer (6:15)
- Why fewer people see brands as political (7:45)
- Spotlight: P&G’s TV show (10:40)
- The impact of employee social advocacy programs on personal brands (12:30)
- If YouTube should be getting more attention (20:30)
- 7 social media trends to be aware of before 2020 hits (25:35)
- Shoutout interview: Karen Freberg, University of Louisville (30:00)
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