Marketing With Empathy

Hosted BySarah Panus

How do I focus my brand storytelling strategy to get people aligned and make work less overwhelming and confusing? How do I create a brand storytelling framework and prove the value of brand storytelling? What content should my brand talk about, and where should we look for insights? How can I be more creative, and confidently sell-in my ideas without feeling like an imposter? Is influencer marketing right for my brand? What are great brand storytelling examples? Are there brand blog best practices I’m missing? And—how do I more confidently listen to my inner-voice for a more joy-filled (a.k.a. saner) life? Welcome to the Marketing With Empathy podcast where we answer ALL of this and more!

48. From National TV Anchor to Brand Storyteller – Heidi Collins, Storybones Media

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EP 48. How Heidi Collins’ experience as a National TV News Anchor prepared her for creating brand videos. Journomarketing, what’s working well, advice when growing your video plans, + inside scoop on Sundance for brands.

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/from-national-tv-anchor-to-brand-storyteller-heidi-collins-storybones-media-episode-48/

LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/

SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

Learn more about your ad choices. Visit megaphone.fm/adchoices

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