Who Listens to Podcasts?

More from the Cumulus/Signal Hill study. 28% of the 600 people surveyed say they listen to podcasts every week. Of that group, 32% say they listen for more than 6 hours every week, spending 5.5 hours listening to their favorite podcasts. (Click to read)

12 Quick Ways to Generate Ideas for Your Podcast

(By Jennay Horn) As a podcast host, you’re constantly looking for new ideas to bring to your show. But do you ever feel like all of the ideas that once seemed so fresh and exciting have been exhausted? The idea pool has just dried up? Or, perhaps, you’re having a bad case of writer’s block? (Click to read)

Best Podcast Setups for Every Budget (2021)

The podcast equipment you use to record your show can make or break its quality, so it’s important to know your options.

This guide breaks down everything you need to choose the best podcasting setup within your budget! (Click to read)

Planning a Podcast? Here Are 11 Important Pieces of Advice

So many people produce their own podcasts these days, all of the work that goes into planning one may not be apparent to listeners. While making a podcast may seem as simple as hopping online and pressing record, there are several critical areas to consider when creating one of your own if you hope to find success.  (Click to read)

How to Choose a Podcast Co-Host

You want to start a podcast, but you have an inkling of the amount of work it takes. Also, let’s face it, it would be nice to have a conversation with someone instead of having to riff every episode. There are a few things to consider while hunting for a co-host, and they are all important. Here are my best tips on how to find a podcast co-host because there’s more to it than just great conversational chemistry. (Click to read)

How WBUR is Getting Into the Sponsored Podcasts Business

For the first time, WBUR in Boston is producing podcasts for outside organizations. 

The station, producer of original podcasts such as Endless Thread and Circle Round, started production of its first sponsored podcasts last month, creating a new source of revenue. (Click to read)

How to Amplify Your Podcast (Beginner, Intermediate, and Advanced Ideas)

Podcasting takes work. It’s not enough to simply turn on the microphones, put on a pair of headphones, interview a CEO, and post it online. You’ve invested so many resources in the podcast content before a producer presses the record button – it only makes sense to do more with every episode you create. And the name of that show is amplification. (Click to read)