The threat of a recession, and what impact it could have, is something all marketers and communicators should be thinking about. We offer some ideas for your plans in the months and year ahead. Also this month, evidence of a possible shift to better work-life balance in PR. Plus, are email newsletter on the way out? And, Arik has some advice for getting leaders to use LinkedIn more often.

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EPISODE SUMMARY

Intro  

Talking Point: Readying your comms for a recession

Spotlight: Novel about the influencer life

Quick News & Quick Takes: PR pros survey

Quick News & Quick Takes: The social listening struggle

Quick News & Quick Takes: Are email newsletters going to die?

Q&A: Getting leaders to use LinkedIn more often

ARTICLES AND LINKS

‘We all need things to work harder for us’: Marketers at Cannes are braced for a recession

It’s time to ‘double down,’ advises P&G’s Marc Pritchard around economic slowdown

A recession-proof content playbook for marketing leaders

What’s it like to be an influencer? Jenny Mollen dishes on free stuff and all the strings attached

New Muck Rack survey: The State of PR 2022

The State of Social Listening in 2022

The collapse of the email newsletter is coming, long live the newsletter

5 creative tactics to get your executives posting more consistently on LinkedIn

Workshop (June 29): Unlock strategies to bolster your LinkedIn presence

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