169: Demonstrating real value, one word tweets, dressing down for the job interview
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It’s time to end the thinking that leaders in comms, PR and marketing don’t have business chops. We’ll discuss earning and keeping the coveted seat at the table, at any point in your career. Also this month, the factors that might make you say no to working with an influencer. Plus, was a recent one word tweet trend worth the effort? And, a listener question about job candidates who dress down for their interviews, and more.
WHAT DO YOU THINK?
We want to hear from you! Contact us with your comment about the topics we talk about in this episode. Or, are you looking for advice on some aspect of your communications or marketing work? Ask away! We may include your comment or question on next month’s show.
Record an audio comment or question, click the microphone at the bottom of HansonandHunt.com.
Talking Point: Earning and keeping the seat at the table
Spotlight: A one word tweet trend
Quick News & Quick Takes: The power of attention
Quick News & Quick Takes: Red flags from influencers
Quick News & Quick Takes: Top digital skills
Q&A: Job candidates who dress down for interviews
Closing: Boomerang employees are making big bucks
Arik’s upcoming webinar: Executives on LinkedIn
ARTICLES AND LINKS
Latest findings from PwC’s Pulse Survey of CMOs and marketing leaders
Understanding the value of PR: Is it time to look for those MBAs?
PR measurement: Metrics to use for success
Amtrak tweeted “Trains” and it makes sense cause social media managers are ready for a holiday weekend
Marketers should pay more attention to attention
The five tells that mean you should pass on hiring an influencer
Digital most in-demand skill amid ‘techification’ of marketing, study finds
Boomerang employees making more $
Bolstering your executive’s LinkedIn presence in 5 simple steps
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