From experimentation, ideation, and storyboarding to producing the actual images to be used in an ad, advertising agency creatives are finding Artificial Intelligence image generators like DALL-E, Midjourney, and Stable Diffusion instantly useful, saving time and money without sacrificing the end results. Does this spell the end of the graphic arts business?

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The next monthly, long-form episode of FIR will drop on Monday, October 17.

We host a Communicators Zoom Chat each Thursday at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly, request the credentials in our Facebook group, or email fircomments@gmail.com.

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Shel has started a metaverse-focused Flipboard magazine. Neville’s “asides” blog, Outbox, is also available.

Links from this report:

• How ad agencies are using AI image generators — and how they could be used in the future (AdAge paywall)
• Can You Use AI-Generated Art in Your Digital Marketing and Content Efforts?
• AI Art Is Here and the World Is Already Different
• Nestlé Brand Is Latest to Venture Into Brave New World of AI Art Direction

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