171: Should you stay on Twitter? Audio’s impact, choosing a podcast host

What should your organization be thinking about when it comes to Twitter? Should you stay or go? Also this month, audio content continues to make an impact, a new resource from Tik Tok filled with good advice for marketers, and what consumers expect your CEO to say and do. We also have a listener question about how to choose a host for a company podcast, and more! WHAT DO YOU THINK? We want to hear from you! Contact us with your comment about the topics we talk about in this episode. Or, are you looking for advice on some aspect of your communications or marketing work? Ask away! We may include your comment or question on next month's show.  Send us a message Record an audio comment or question, click the microphone at the bottom of HansonandHunt.com. SPONSOR Brandpoint EPISODE SUMMARY Intro Talking Point: Time to leave Twitter?  Spotlight: Popeyes trolls the Timberwolves Quick News & Quick Takes: 2022 Spoken Word Audio Report Quick News & Quick Takes: TikTok's new resource for marketers Quick News & Quick Takes: Morning Consult report on consumer expectations of CEOs Q&A: How to choose a podcast host Closing: Apologies on social media ARTICLES AND LINKS Musk buying Twitter perfect chance for brands to abandon platform once and for all What marketers want from a Twitter reimagined by Musk Why Elon Musk might be the best thing that ever happened to Twitter Brandpoint: In the know on the top PR trends for 2023 Tweet from Popeyes referencing Karl-Anthony Towns The spoken word audio report 2022 from NPR and Edison Research New resource for businesses from TikTok What consumers expect from CEOs The case against the Twitter apology FOLLOW HANSON AND HUNT Show page - HansonandHunt.com Apple Podcasts Spotify Google Podcasts RSS feed SIGN UP FOR ARIK'S WEEKLY NEWSLETTER Subscribe MARKETING PODCAST NETWORK Hanson & Hunt is part of the Marketing Podcast Network, a community of like-minded podcasters in collaboration to offer advertisers a more effective and efficient way to reach prospective customers. Learn more at MarketingPodcasts.net.