The Making of a Marketing – Marketing to our Younger Generation

Share the goodness!

On today’s show we welcome our first guest to our marketing to youth series.

Duncan Campbell, as Content Acquisition Manager at Roblox, leads us through how his company has become one of the top entertainment platforms for users under 18. With that usage we explore the nuances and responsibilities in marketing to our youth. A platform driven by community, Duncan will help us understand the do’s, don’ts and learnings of this unique marketing sector.

Let’s learn together as we kick off our series this afternoon!

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