Marketing Podcast Network
The Art of Sway

Episode 71: The Art of Sway + Maverick Mindshare: The Power of Fit Over Followers in Influencer Marketing

Jul 13, 2026 By MPN

Your Weekly Chat on the Hottest Topics in Influencer Marketing

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In this episode,DanielleWiley and Casey Benedict explore the evolving landscape of influencer marketing, focusing on the importance of fit versus follower count, pricing strategies, and the value of agency expertise in creating effective campaigns.

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