Amanda’s Playbook is your front-row seat to a living laboratory alongside unfiltered conversations with the people influencing the future of business, culture, creators, and community. Hosted by Amanda, investor, professor, and marketing powerhouse, alongside insightful co-hosts, you’ll witness firsthand experiments that bridge the gap between marketing theory and what actually works right now.
This isn’t another show about yesterday’s successes—it’s about creating tomorrow’s playbook together. Join a community of forward-thinking business leaders, entrepreneurs, and marketing professionals as we challenge conventional wisdom, test new approaches, and document what truly builds influence in today’s rapidly changing landscape.
No theory. No history lessons. Just real experiments, real results, and real-time adaptations you can apply immediately.
How do you launch a beauty brand and get the biggest celebrities and A-listers on the planet to endorse you without having to shell out…
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Pranav Yadav is one of those brilliant people in the industry I respect a lot who I’ve wanted to have on the show because I think he…
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In every episode we dig in to find out their actionable secrets and strategies to command real influence, and in this episode Kanika…
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Many would say you’d be crazy to try and compete with the L’Oreal’s and Estee Lauder’s of the world to launch a beauty brand,…
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This episode is proof that any one at any age can use social media to build their brand, cultivate a global community, and ultimately…
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Businesses that innovate yield unparalleled influence. But how does an organization or ourselves innovate? Author of the newly…
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Content is the currency of digital media, but its more than that: Smart businesspeople are becoming content entrepreneurs and launching…
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The king of sports marketing, Brandon Steiner, breaks down his approach to building influence in a unique way, with incredible uniqu…
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Most business leaders misunderstand influencer marketing to be just about selfies and vanity metrics. The core concept of influence…
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What does it take to become one of the most respected influencers in the highly competitive space of fitness? Caroline Pearce has done…
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