One of the most conventional pieces of copy advice I always heard was “write like you talk”. But it doesn’t always work. Give this episode a listen to find out why and when you should and should not use it.

Without emotion, you don’t get sales. Use this exercise to tap into the right emotions for your audience.

There’s a right way and a wrong way to get feedback on your copy. The wrong way can get you results you don’t want. Listen now to see how to get better results with better feedback.

Legends are not only those doing the big, epic work. They are you and they are me. Take a listen to uncover how you can express that in your copy.

This is one of the most common mistakes business owners make when writing their copy and it is a sales killer. The good news is there’s an easy fix for it. https://www.taniadakka.com/the-sales-copy-blog/copy-benefits-mistake

Before you put off waiting for the Muse to show up, try this jumping off point to help you nail the one thing your get your reader to say yes. https://www.taniadakka.com/the-sales-copy-blog/how-to-start-your-copy-when-you-dont-know-where-to-start

Skirting around issues will impact your sales. Avoiding objections will turn buyers off. In this episode, you will learn how to find and present your readers with their objections, so they’ll feel like you were reasoning their minds.

When you follow the rabbit hole and you don’t see what you’re looking for, you bounce instead of buy. Check out today’s episode and find out why…and how to stop your readers from doing the same.

Boost your sales and your authority (even if you don’t have accolades) when you use these three techniques to craft your copy. Here’s the workshop if you want help writing your own authority-boosting bio! www.legendmakercopy.com/authors

What you can do to get past your “copy flaws”.