The Rethink Marketing Podcast is a quick hitting, punchy conversation around all things marketing and sales. Each week your hosts, Eric Reed and Colin Jeffries, tackle topics about advertising, branding, strategy, business growth, tactical execution, and more. They are joined by industry experts with insider, influencer, or celebrity status. This is where we take a step outside the echo chamber to RETHINK & REAPPLY everyday assumptions around marketing, sales, and business. If you have topic recommendations or guests you would like to hear from, we’d love to hear form you! Email us at take5@reed5group.com Visit us at https://www.rethinkmarketingpodcast.com
On Episode 15 of take5: The Rethink Marketing Podcast looks at confusing strategy with tactic. The thought that strategy and tactic are the same is a misconception. They each have a very specific definition and purpose in marketing. One simply can’t exist without the other. Send your thoughts, questions or feedback to us at take5@reed5group.com. Learn more about…
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Episode 14 of take5: The Rethink Marketing podcast dives into sales funnels, layers, and the customer journey. Ask people to describe a sales funnel and enjoy the variety of answers! Sales and marketing funnels are simple to understand but complex and layered in effective use, hence the title “Funnel Cake.” Have a listen or take a bite!…
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On Episode 13 of take5: The Rethink Marketing podcast we question the idea of digital platforms like LinkedIn killing the need to get involved in traditional networking groups. Are you really missing anything if you bail on the traditional model? Take a listen… We would love to hear your thoughts, questions or feedback. To contact us please email us at take5@reed5group.com…
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On Episode 12 of take5: The Rethink Marketing Podcast we discuss the misconception of marketing simply serving as a support role to sales. Not only is this wrong but it is also very dangerous to the health of your business! Give it a listen… We welcome your questions, comments and feedback. Please contact us at take5@reed5group.com. Learn…
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On Episode 11 of take5: The Rethink Marketing Podcast, we sit down with Jamie Charlton, CEO and co-founder of Saxon Financial Services to discuss sales and marketing compensation plans, understanding and engineering your business culture, incentivizing your top performers to stay, and the importance of transparency in recruiting, developing, and managing a winning team! Which…
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On Episode 10 of take5: The Rethink Marketing Podcast we take a close look at why promoting your top sales rep to a leadership role can often times be a miss. There are many things to consider around this decision that could have lasting impact on the individual and the business. We woud love to hear…
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On Episode 9 of take5: The Rethink Marketing podcast we talk about scalability and the notion of if the specific tactic is working how far do you push it? Is infinity an option? Take a listen. We would love to hear your thoughts, questions or feedback. To contact us please email take5@reed5group.com Learn more about your ad…
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On Episode 8 of take5 we discuss content or as the title suggests, why the lack of it could lead to complete nothingness as far as your marketing effort is concerned! We think you will enjoy it ! At take5 we love to hear your thoughts, questions or feedback. To contact us please email take5@reed5group.com Learn…
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On Episode 7 of take5 we discuss the fallacy around creating a marketing campaign that goes viral. While everyone would love this to be the end result of their social marketing posts it is a little naive to expect you can make it happen. However there are some thoughts processes and tactics that may put you in…
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On Episode 6 of take5 we take a closer look at the service of a Digital Audit. Are they beneficial and an essential step in understanding if your marketing efforts are connecting to strategy and delivering expectations? Are they a mandatory, must have process in your marketing universe? We think maybe! Join us today on…
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