The Rethink Marketing Podcast is a quick hitting, punchy conversation around all things marketing and sales. Each week your hosts, Eric Reed and Colin Jeffries, tackle topics about advertising, branding, strategy, business growth, tactical execution, and more. They are joined by industry experts with insider, influencer, or celebrity status. This is where we take a step outside the echo chamber to RETHINK & REAPPLY everyday assumptions around marketing, sales, and business. If you have topic recommendations or guests you would like to hear from, we’d love to hear form you! Email us at take5@reed5group.com Visit us at https://www.rethinkmarketingpodcast.com
On episode 18 of take5: The Rethink Marketing Podcast, We look at why many marketing thought leaders have proclaimed the death of digital display. If they’re right, will digital display rise again? Chasing the new at the expense of the tried and true is a mistake made by too many marketing decision makers. Digital display is more than run-of-site…
Read More
On episode 17 of take5: The Rethink Marketing Podcast, Eric and Colin pull back the curtain on using clickbait in your content strategy. If done with integrity, curiosity-piquing language can help your brand standout and increase engagement. Curious how? Don’t miss our discussion why THIS can really help! Please send your thoughts, questions, and feedback to take5@reed5group.com. Learn more…
Read More
On episode 16 of take5: The Rethink Marketing Podcast we have a fascinating conversation with legendary linebacker, nonprofit spokesman, and successful businessman Chris Spielman. Chris shares his thoughts on personal brand, living with purpose, and shedding timidity from life and business. Life is uncomfortable and challenging at times but understanding your brand’s core values and…
Read More
On Episode 15 of take5: The Rethink Marketing Podcast looks at confusing strategy with tactic. The thought that strategy and tactic are the same is a misconception. They each have a very specific definition and purpose in marketing. One simply can’t exist without the other. Send your thoughts, questions or feedback to us at take5@reed5group.com. Learn more about…
Read More
Episode 14 of take5: The Rethink Marketing podcast dives into sales funnels, layers, and the customer journey. Ask people to describe a sales funnel and enjoy the variety of answers! Sales and marketing funnels are simple to understand but complex and layered in effective use, hence the title “Funnel Cake.” Have a listen or take a bite!…
Read More
On Episode 13 of take5: The Rethink Marketing podcast we question the idea of digital platforms like LinkedIn killing the need to get involved in traditional networking groups. Are you really missing anything if you bail on the traditional model? Take a listen… We would love to hear your thoughts, questions or feedback. To contact us please email us at take5@reed5group.com…
Read More
On Episode 12 of take5: The Rethink Marketing Podcast we discuss the misconception of marketing simply serving as a support role to sales. Not only is this wrong but it is also very dangerous to the health of your business! Give it a listen… We welcome your questions, comments and feedback. Please contact us at take5@reed5group.com. Learn…
Read More
On Episode 11 of take5: The Rethink Marketing Podcast, we sit down with Jamie Charlton, CEO and co-founder of Saxon Financial Services to discuss sales and marketing compensation plans, understanding and engineering your business culture, incentivizing your top performers to stay, and the importance of transparency in recruiting, developing, and managing a winning team! Which…
Read More
On Episode 10 of take5: The Rethink Marketing Podcast we take a close look at why promoting your top sales rep to a leadership role can often times be a miss. There are many things to consider around this decision that could have lasting impact on the individual and the business. We woud love to hear…
Read More
On Episode 9 of take5: The Rethink Marketing podcast we talk about scalability and the notion of if the specific tactic is working how far do you push it? Is infinity an option? Take a listen. We would love to hear your thoughts, questions or feedback. To contact us please email take5@reed5group.com Learn more about your ad…
Read More