We go back to the subject of sport marketing, as Jim Kadlecek returns to join Matt in the studio to discuss disruption in sports. Beyond the playing field, there are enormous events that are shifting the landscape of sport. The biggest is not only the…

How has Music Technology has changed our thinking about music?

Read past the headlines to find the truth!

You can’t afford to neglect usability testing.

How Should You Test Your Website?

Small Changes, Big Results

In this episode, Matt welcomes Jim Kadlecek to the show. Jim teaches Sports Marketing at Mount Union University and has been in the business of sports his entire career. If you have ever been curious about sport is marketed off the field, then this…

A Social Conversion about Social Media

So you have a business idea…..