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FIR #341: Influencers Amuck
Influencers are being paid to spread disinformation across social networks
All Episodes
FIR #340: Will AI Destroy the Web?
All the signs are there. Is there time to avoid the worst-case scenario?
FIR #339: Still Virtual After All These Years
Second Life is 20 years old and continues to draw users and make money
FIR #338: Adding Activism to PR
A new study suggests PR can learn a lot from community activists
FIR #337: Is It All Over for Influencers?
Trust in influencer content has plummeted
FIR #336: Trust, Likability, and Confirmation Bias
“Public individuals” have replaced mainstream media as a source of news and information for many Americans
FIR #335: BBC Fires a Shot in the Disinformation War
BBC Verify is a New Unit That Debunks Misinformation While Sharing Details of Its Own Reporting
FIR #334: Employees Really Do Hate Change
The number of corporate change initiatives has exploded in the last seven years. Employees are exhausted.
FIR #333: When to Disclose That You’ve Used AI
Does every little use of generative AI require disclosure? If not, how do we decide which ones do?