For Immediate Release

Hosted ByNeville Hobson and Shel Holtz

Neville Hobson and Shel Holtz analyze the news in digital and social media for communications professionals.


All Episodes

FIR #306: Brand Name Pronunciation as a Marketing Ploy

Brands are taking advantage of consumer difficulty getting their names right

FIR #305: We See You And You Can’t Come In

It’s the monthly long-form episode of For Immediate Release

FIR #304: Reaching Employees Through Social Medi

Some of your employees are already engaging with your LinkedIn presence. Why not communicate with them there?

FIR #303: The Quest for a Twitter Alternative

Is it Post.News? Mastodon? And what’s holding everyone back from a mass migration?

FIR #302: Blockchain’s Widely Exaggerated Demise

Despite proclamations that blockchain never held any promise, innovations just keep on coming

FIR #301: A Communicator’s Look at ChatGPT

A new AI text generator is provoking a lot of experimentation along with some consternation

FIR #300: Communicating Pay Transparency

New Laws Are Forcing Companies’ Hands. Those Unprepared Need Their Communicators Now More Than Ever

FIR #299: From the Metaverse to the Fediverse and Back Again

Twitter’s Demise Could Have Severe Implications for Society, but then again, Mastodon is Rising

FIR #298: Social Listening in a Post-Twitter World

If Twitter Fails, Will the Ability to Monitor Social Media Trends Die With It?