The Making of a Marketer

Hosted ByJess Nickerson & Andy Pondillo

LinkedIn Client Solutions Consultants, Jess Nickerson and Andy Pondillo explore the world of marketing through their unique paths. Each week they tackle a unique topic in the world of marketing, giving listeners the opportunity to live it in the moment through their eyes.


All Episodes

The Making of a Marketer – Every Day Social Media

On today’s episode we welcome rising LinkedIn star Jacob Shipley to...

The Making of a Marketer – Standing Out on the LinkedIn Feed

Jess and Andy explore the world of personal branding via LinkedIn....

The Making of a Marketer – Paid Media Across the Socialverse in 2023

Jess and Andy discuss the ultimate conference topic: “omnichannel marketing.” To...

The Making of a Marketer – Super Bowl Special

Andy and Jess break down the Super Bowl ads from last...

The Making of a Marketer – Social Media Calendar Class

On this episode of The Making of a Marketer our theme...

The Making of a Marketer – Autobidding Crash Course!

🤖 Manual bids, autobids, search vs. social and bidding technology in...

The Making of a Marketer – Architecting a Measurement Strategy

🤔 Conversions, tags, look back windows, offline conversions? Oh my! 🎙️...

The Making of a Marketer – Audience Network Fact vs. Fiction

To start the new year Jess and Andy discuss the world of...

The Making of a Marketer – Brand, Brand, and more Brand!

This week we are talking the most debated and potentially the...