Treating their talents as a commodity will only push brands further away.

Kenmark Eyewear’s influencer engagements range from micro-influencer gifting to celebrity co-branded products. Marissa Cundiff shares on Winfluence.

Patrick Janelle discusses the shortcoming of SAG-AFTRA’s influencer agreement, building your business as an influencer and beyond.

Campaign U.S. and HypeAuditor chose unfortunate words to describe research about influence fraud. Jason Falls explains.

Gregarious Narain’s new startup Zealous unifies a content creator’s live feeds for better connection and monetization

Sam Malone’s Guru Club produces influence effects from customers without having to pay them first.

In the first of Jason Falls’s commentary episodes, he talk about the fluctuation of an influencer’s influence.

Heather Watson of HerKentucky is a powerful influencer with a specific audience, in a specific place

Grin’s Brandon Brown joins Winfluence to talk about the real, fake influencers and where to put them.