Building Influence in Brand Communities
Zeena Koda from 2K Games stops by to talk about the challenge of building influence through gaming communities
The Marketing Podcast Network is a collective of marketing and business-centric podcasts with a shared purpose to support one another with promotions, resources and revenue sharing.
Want Instagrammers and YouTubers to mention your brand? Or do you want to influence an audience to buy your product? Winfluence – The Influence Marketing Podcast explores the world of influencer marketing from a strategic perspective to help your influence efforts align with driving business value. Host Jason Falls, author of the companion book Winfluence: Reframing Influence Marketing to Ignite Your Brand, interviews brand managers, agency strategists, software vendors and influencers themselves to uncover the art and science of influencing audiences to try, buy or think differently. There’s a difference between using influencers and actually influencing. Discover that difference and explore both online and offline influence on Winfluence.
Zeena Koda from 2K Games stops by to talk about the challenge of building influence through gaming communities
Jeff Dwoskin from Stampede Social explains how a simple social media tactic can solve for the third-party data problem
T. Adeola is turning education on its head by empowering today’s children to be creators
Stacey Danheiser helps us find ways to get executive and client buy-in for influence programs
SoBet engages sports betting influencers to build community for their content
Winfluence shares the holiday episode of its MPN sister show with Keith Smith
Ted Murphy explains the changes, answers Jason’s burning questions about Amazon and more
Corina Layton – a/k/a the Tooth Fairy – talks about her rise to millions of followers, dealing with brands and beyond
CrowdSurf’s Cassie Petrey shares her experiences as community manager to the likes of Britney Spears, Camila Cabello and more.